S10BAR sits on Calle de Guzman el Bueno in Chamberi, a residential stretch where the screens and the smell of fried empanada pastry give the corner away. Madrid's own tourism site, esmadrid.com, files it among the capital's sports rooms, and the menu explains why before the football does.
The kitchen leans Argentine, and that is the tell. A group of rugby friends opened S10BAR in 2013 as a place to share food and watch every sport they could find, and the empanadas, milanesas and tapas still carry a clear River Plate accent. You read this bar through its plates first, and they are the reason locals stay past the final whistle.
The room is warmer than the average screen hall. Wood, a long bar and a scatter of high tables sit under televisions angled for the rugby and the football, and an outdoor terrace catches the Chamberi evening when the weather turns. It feels closer to a neighbourhood cantina than a chain sports pub.
What to order starts with the empanadas, fried or baked, a few euros each and built to share over a match. Add a milanesa if you are settling in, and keep a cold caña or a craft beer moving alongside, since the draught list runs broader than most rugby bars in the city. The food here is the point, not the filler.
The screen list reflects the founders. Rugby gets real attention, from the Six Nations to the European club nights, alongside LaLiga and Champions League football and a rotating cast of international fixtures. On a Los Pumas night the Argentine crowd turns the room into something close to a Buenos Aires living room.
Who is it for. Rugby fans who struggle to find their match in a football-first city, Argentine and Latin American regulars after a taste of home, and Chamberi locals who want sport with a proper plate of food. Skip it if you want a polished cocktail bar, because the charm here is in the empanada and the scrum.
Best time to go is a weekend afternoon when a rugby fixture lines up with a late lunch, the terrace is open and the kitchen is in full swing. Friday and Saturday run to 2am, so a double bill of rugby then football holds a crowd well into the night.
Getting here is straightforward. The bar sits near the Islas Filipinas and Guzman el Bueno metro stops, a short walk up from the Moncloa interchange. A match here pairs naturally with a wider Chamberi evening of food-first, low-key rooms.
The beer keeps pace with the kitchen. Alongside the standard caña, S10BAR runs a rotating craft list that nods to the city's small breweries, which is more range than a rugby bar usually bothers with. A cold one alongside a hot empanada is the move the regulars make without thinking.
The mood changes with the fixture. A weekday evening feels like a local cantina where the staff trade scores with the regulars, while a Pumas test match turns the floor into a full Argentine chorus. Few Madrid sports rooms swing so easily between quiet and loud.
For the wider field, our guide to the best sports bars in Madrid sets this rugby-minded room against the Irish and English options, and the Madrid bar guide covers where to eat and drink nearby. Match-day planners should read our pillar on the best bars for watching the game in Madrid, and travellers comparing cities can scan the global sports bars collection.
Sources: esmadrid.com, Tourism Madrid sports-bars guide (2026); S10BAR Instagram and venue listings; Wanderlog S10BAR Madrid profile; Yelp Madrid sports bars results.
