Le Longchamp hides in plain sight in Casablanca's CIL, screened from the street by a wall of greenery. Push past it and the city's oldest match-watching ritual is still running: regulars at a worn counter, eyes on the football, ordering the usual without ever opening a menu.
This is one of three Casablanca bars that le360 named as the mythical rooms where locals still gather to put the world to rights, alongside La Cigale and Café La Presse (le360). The other two trade on age and conversation. Le Longchamp earns its place on this list for the screen above the bar and the crowd that organises its evenings around kickoff.
The room makes no effort to impress, and that is the point. A large pergola shelters plastic furniture and paper tablecloths in the garden, while the interior keeps an old-fashioned counter where the football plays and the regulars settle in (le360). Nothing here has been styled for a photo. The decor is the absence of decor, and the welcome is warmer for it.
What to order takes a moment of local knowledge, because Le Longchamp posts no menu. Regulars order comme d'habitude, and the house specialty is maaloma, the minced meat dish the kitchen is known for. Friday brings couscous, the standing weekly ritual, and a cold local beer is the natural match-day pour. Ask the staff what is good that day and follow the answer rather than hunting for a printed list that does not exist.
The crowd is the real draw. On any given night the tables hold retirees, working women on the way home, groups of friends and whole families, traditional and modern side by side, a social mix le360 calls rare for the city. That range matters on match nights, when the room fills with people who came for the football and stay for the company. The football allegiances run local, with Wydad and Raja shirts as common as European jerseys.
Best time to go is a weekday evening service, which runs roughly from 7pm, or Friday for the couscous before a fixture. The bar also keeps a lunch service from 11:30am to 2pm, useful for an early daytime kickoff. Shoelifer included Le Longchamp in its 2026 World Cup guide to Casablanca for exactly this reason, a neighbourhood spot for following the Atlas Lions without the polish of the new rooftops (Shoelifer).
The honest read is that Le Longchamp is a regulars' room, not a tourist sports bar. Newcomers who arrive expecting table service, a drinks list and a wall of screens will misread the place. Those who come for one screen, a cold beer, a plate of maaloma and the texture of an old Casablanca crowd will understand why it has lasted.
The CIL district frames the appeal. This residential quarter west of the center keeps a working, local rhythm rather than a tourist one, and Le Longchamp reads as an extension of its streets. The marche CIL sits a short walk away, and the bar's regulars are the same people who shop and live around it. That rootedness is why the room survives while flashier venues open and close across town. It also sets expectations: the welcome is for neighbours first, and a visitor who arrives in that spirit is folded in quickly.
Le Longchamp suits visitors who want the city's real grain over a designed experience, groups happy to eat what the house is cooking, and football fans after atmosphere rather than a dozen screens. For a louder fan-zone night pair it with The Irish Pub in Gauthier, for screens and billiards try Tiger House in Maarif, and for tapas with the match on visit La Bodega de Casablanca. It is one entry in our guide to the best sports bars in Casablanca and the wider Casablanca bar guide.
