Our Take on The Pub
The Pub sits at Rua Augusta 576 in Baixo Augusta, and it is the most credible English pub on a street better known for clubs. The owner is English, and BaresSP credits the room with bringing Liverpool pub culture to São Paulo intact. Dark wood, scattered TVs and a stage take the place of theme bar gimmicks.
The beer program runs wider than the draft towers suggest. Guinness, Paulaner and Newcastle anchor the taps, while the bottle list stretches to roughly fifty labels across Brazilian, English, Irish, Mexican, Dutch, German, Austrian and Italian breweries. For a craft drinker, the Brazilian bottle section is the quiet strength.
Prices hold at the neighborhood mid range, with drafts costing less than the imported bottles they share a menu with. Music defines the calendar. Terra's pub roundup notes live pop and rock almost every night, and the trombonist Bocato has held down a Wednesday jazz slot here. Sport fills the gaps, with matches running across the TVs most evenings.
The kitchen keeps to pub logic. Portions, hot dogs and potatoes built to hold a table through a second and third pint. Nobody comes for the food alone, and the room is honest about that. The kitchen exists to keep the table seated through the second set.
For the editors, The Pub earns its place on the São Paulo craft beer map as the bridge venue. It is where imported pint drinkers discover the Brazilian bottle list, two blocks from the Consolação metro.
What to Order
Best Time to Visit
Wednesday for the jazz slot, or any weeknight before the live band starts when tables are still open and the TVs have the early matches.
Who It Is For
Expats hunting a proper pint, live music regulars on Baixo Augusta, and beer drinkers working through a fifty label bottle list.
Vila Madalena holds the craft heart of the city. SP Tap House in São Paulo pours 42 national taps, Croma Beer Co in São Paulo brews upstairs from its own pub, and Empório Alto dos Pinheiros in São Paulo remains the bottle shop standard. The full Craft Beer Bars in Sao Paulo guide and our Best Craft Beer Bars in São Paulo ranking cover the rest.
Sources: BaresSP; Zomato; Apontador; Terra pub roundup; saopaulosecreto.com. Last checked June 2026.


